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Glossary

Privacy and data-rights terms, explained

Clear, jargon-free definitions of the terms you meet when you look at your own digital footprint and exercise your data rights.

Data Subject Access Request (DSAR)
Your right to ask an organisation for a copy of the personal data it holds about you.
GDPR (General Data Protection Regulation)
The UK data-protection law that gives individuals rights over their personal data.
Personal data
Any information that relates to an identified or identifiable person.
Data broker
A company that collects and sells personal information about people.
Right to erasure
Your right to ask an organisation to delete personal data it holds about you, in certain circumstances.
Online identifier
A piece of data — like an IP address or device ID — that can single you out online.
Right to be forgotten
The everyday name for the right to erasure under UK GDPR — the same right, not a separate one.
Consent
A freely given, specific, informed and unambiguous agreement to a particular use of your personal data.
Data controller
The organisation that decides why and how your personal data is processed.
Data protection regulator
The public authority that oversees data-protection law and handles complaints; in the UK this is the ICO.